Fruitz: “How Color Affects Us”
The ability of the human eye to distinguish colors is based upon the varying sensitivity of different cells in the retina to light of different wavelengths. Color plays a significant roll in our lives. How we dress and decorate our homes takes these meanings into account, even without our knowing the specific meaning of the colors we choose. We choose colors by how they make us feel. Can you see how your choice of colors can affect the mood portrayed in your final block?
Philip Stein Small Classic
July 9, 2010 by Creart · Leave a Comment
This image is not finished, there are a few minor details to enhance, but you get the idea.
Philip Stein Titanium Chronograph
May 12, 2010 by Creart · Leave a Comment
Rush shot Done for Philip Stein, we had only a few hours to prepare this image. Titanium case, black rubber strap. The rubber band was painted, we only were provided with the watch case.
Fruitz watches, keep growing strong!
Fruitz watches are becoming more and more popular every day, people love the design, color variation and the fact that are made by Philip Stein. This is a new model which comes with chronograph function and day indicator. We will be posting more images soon, we have lots of new material to shoot.
Philip Stein Active Collection
March 10, 2010 by Creart · Leave a Comment
One of many shots we prepared for Basel World trade-show.
Life Balance
February 11, 2010 by Creart · Leave a Comment
Life is about balance, Philip Stein is about helping to get that balance in your body.
We believe this image clearly sends the message.
Photo for Basel World (Philip Stein Page Ad)
February 10, 2010 by Creart · Leave a Comment
Baselworld Watch and Jewellery Show is a trade show for the watch and jewelery industry organized annually in the city of Basel, Switzerland.
Philip Stein Signature Case
February 10, 2010 by Creart · Leave a Comment
Philip Stein Signature Case on Silver and Gold Mirror Strap.
Click on the image to view larger.
Philip Stein Bracelet
February 10, 2010 by Creart · Leave a Comment
Sexy Bracelet! Part of Philip Stein Collection, it’s not a watch but still uses 2 Japanese movements to activate the built in technology like in the watches.
2 Photos 1 image.
February 10, 2010 by Creart · Leave a Comment
We were asked to produce a shot with 2 watches to be place in white background, we will post the final Ad layout soon. Click on the image to view a larger.
Fruitz Watches – The latest flavour of sophistication
February 9, 2010 by Creart · 3 Comments
Group shot, very simple and cute with a touch of softness.
Philip Stein Watches – Creative mood
February 9, 2010 by Creart · Leave a Comment
It’s been a while since we posted some new images, here is a shot we did for Philip Stein. We also were in a creative mood and added a small tag line. (Credits 2six2)
Watch Photography – Fruitz watches by Philip Stein
November 11, 2009 by Creart · Leave a Comment
Fruitz watches by Philip Stein, color, rubber and a touch of texture are the combination on these images. This was a watch photography project we enjoyed for all it’s color variation.
Click on the image to enlarge it a view full details – this is not fully retouched editorial images are small almost %80 of the time, this is good enough for its purpose.


















